Annual Report and Accounts 2010



Long-Term Savings continued

Review of Results 2010

LTS AOP earnings benefited from higher fees generated from positive net client cash flows particularly in Wealth Management, rising funds under management and the strengthening of the rand and Swedish krona against sterling. On a constant currency basis, earnings were up 26%.

The Emerging Markets business accounts for 60% of the LTS IFRS AOP earnings, 43% of LTS FUM, and 33% of LTS APE sales. This compares to 70% of restated AOP, 41% of FUM, and 30% of APE sales in 2009.

APE sales increased by 14% for the LTS division as a whole, with the growth coming largely from the regular premium products in the Retail businesses of Emerging Markets, and Wealth Management single premium products, notably in the UK and Italy. A managed shift in business mix in Nordic was executed with sales decreasing from prior year levels. There was encouraging growth in both single and recurring premiums in Retail Europe. Sales for the second half of 2010 were ahead of the first half for Emerging Markets and Retail Europe, and evenly spread across the year in Nordic. Wealth Management sales were slightly higher in the first half of the year than the second given the usual seasonal weighting to the first quarter of the year, and the benefit of the shortterm Italian tax shield.

Mutual fund sales were up by £2,387 million, with strong performance in Wealth Management and Emerging Markets particularly in the second half of the year.

Key performance statistics for the LTS division are as follows:

Long-Term Savings
          £m
2010 Emerging Markets Nordic Retail Europe Wealth Management Total
Life assurance sales (APE) 487 201 69 734 1,491
PVNBP 3,269 1,104 513 6,380 11,266
Value of new business 86 41 7 66 200
Unit trust/mutual fund sales 3,668 581 23 4,507 8,779
NCCF (£bn) - 0.7 0.4 3.9 5.0
FUM (£bn) 57 14 5 56 132
Adjusted operating profit (IFRS basis, pre-tax) 539 110 51 197 897
Operating MCEV earnings (covered business, post-tax) 344 45 66 112 567
(VNB + Exp Var)/MCEV (covered business) 4.7% 4.7% 2.2% 3.1% 4.1%
          £m
2009 (as reported1) Emerging Markets Nordic Retail Europe Wealth Management Total
Life assurance sales (APE) 393 235 67 617 1,312
PVNBP 2,834 1,150 537 5,042 9,563
Value of new business 65 44 (5) 49 153
Unit trust/mutual fund sales 2,765 393 24 3,210 6,392
NCCF (£bn) (1.6) 1.0 0.5 2.5 2.4
FUM (£bn) 44 11 4 47 106
Adjusted operating profit (IFRS basis, pre-tax) 446 62 22 106 636
Operating MCEV earnings (covered business, post-tax) 212 81 (44) (4) 245
(VNB + Exp Var)/MCEV (covered business) 0.5% 7.5% (5.1%) 0.6% 1.3%

1 The year ended 31 December 2009 has been restated to reflect US Life as discontinued

Across LTS as a whole, new business APE margins improved to 13% for 2010 (2009: 12%). This reflects the focus on selling more profitable products with better margins, notably in Nordic, and increased sales of a higher margin product in the first half of the year in Emerging Markets. The APE margin in Emerging Markets increased from 16% to 18%. In Nordic, the APE margin has increased from 19% to 21%, benefiting from the managed reduction of low margin product sales such as Link regular. In Retail Europe, the APE margin has improved considerably to 11% from a negative position in the comparative period. Across Wealth Management, the APE margin increased from 8% to 9%, with the UK increasing from 2% to 3%, and International from 18% to 19%. The most significant increase in APE margin was in respect of the Continental European markets, which increased from 3% to 8% as result of the increase in volumes in Italy. Sales of mutual funds, which make up the bulk of Wealth Management's sales, are not included in the APE margin. The IFRS operating margin rose to 38bps from 25bps for Wealth Management as a whole. For LTS as a whole the PVNBP margin improved to 1.8% (2009: 1.6%).

The market-consistent value of new business (VNB) improved for all of our LTS businesses, with the exception of Nordic, where although the underlying margins of the business improved, the absolute value of new business fell as a result of the decline in new business volumes (due to the cessation of sales of an unprofitable recurring premium product) and changes in assumptions.

The LTS net client cash flows more than doubled as improvements in Wealth Management and Emerging Markets more than outweighed the lower net flows in Nordic given lower sales volumes. Funds under management for LTS at 31 December 2010 increased by 25% to £131.8 billion (31 December 2009: £105.5 billion) although there were periods of substantial market movements during the year, with notable falls in the second quarter and increases towards the end of the year.

The rand started the year at 11.92 against sterling, strengthening to 11.45 at 30 June 2010, and to 10.28 by 31 December 2010. The US dollar and Swedish krona also strengthened, although to a lesser degree, appreciating 4% and 10% respectively in the year. The average exchange rates to sterling over the year were 11.31 (2009: 13.17), 1.55 (2009: 1.57) and 11.14 (2009: 11.97) for the rand, US dollar and Swedish krona respectively. The cumulative effect of foreign exchange movements for LTS was an increase of £77 million on IFRS profitability.

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